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May Gathering Focuses On The Conversation

Posted by Jason Falls on May-8-2008

The Brown Hotel (built 1923)Image via WikipediaThe May gathering of the Social Media Club Louisville will take place on Tuesday, May 20, from 6:30 p.m. until 8:30 p.m. at ArtSpace on the second floor at 323 West Broadway, between the Brown Hotel and Brown Theatre. The format will be a round table/group discussion about issues in social media, feedback and dialog about SMC Louisville to date and ongoing and any other relevant topics YOU bring to the table.

The format was inspired by a Social Media Breakfast Shawn Morton and I attended earlier this month in Cincinnati. With no constraints on the topic and just some general steering from Albert Maruggi, the group talked at length about several different topics and on several different levels. It was good discussion for those just starting in social media understanding and those who have been doing it a while. And don’t worry, we’ll not spend the whole time in formal discussion. There will be plenty of time for informal networking and socializing.

ArtSpaceWe are now tentatively planning on providing food and drinks at this particular event, as opposed to what was in the group email. We’ll update the blog and send another note out once we have that solidified. Until then, plan on coming fed or perhaps joining a few of us for dining afterwards somewhere nearby. The original plan was a matter of budget, not facility. You’re more than welcome to bring refreshments to the meeting.

We would like to thank the Fund for the Arts for use of ArtSpace. They have generously provided the meeting space for us. I’d anticipate a few folks from the Fund will attend, so be sure to not only thank them, but help them learn what we’re doing. Social media can be a powerful mechanism for connecting them to new audiences, young and old. And a special thanks to Heather O’Mara from Kentucky Opera for facilitating the arrangements with the Fund. She came to her first SMC Louisville event last month and immediately jumped in to help. Thanks, Heather!

For questions, feel free to email us at smclouisville — at — gmail — dot — com.

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Archive for the ‘Media Coverage’ Category

Feb
13

Brian Wallace Featured On WebProNews

Posted by Jason Falls

Another SMC Louisville member interviewed at our inaugural meeting in January is featured this week on WebProNews. Brian Wallace of NowSourcing.com chats with Mike McDonald about social media. Kudos Brian!

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Feb
08

A Fantastic Day For Social Media

Posted by Jason Falls

Business First cover - 2-8-08Today’s Business First cover story about social media was, without a doubt, more than we could have ever imagined. Terry Boyd couldn’t make our first meeting last month. He called me the following Friday to follow up and see if anyone showed. Obviously, he was impressed with the turnout and fascinated with the subject matter that unites us all: social media.

Having worked in public relations and journalism for over 15 years now, I’ve learned that your first reaction to stories is always on the negative side, even if it shouldn’t be. You wish they had interviewed more of the people involved, that they’d offered more links to many of our companies’ websites or blogs, or that they gave WebProNews the appropriate credit for that goofy picture of me. But after your initial reaction settles a bit you realize what it means: This was a fantastic door-opener for the conversation about social media in Louisville and the region.

Talking to Todd Earwood tonight, he said it best:

“This is the perfect publication and the perfect audience to read this. The people who read Business First are the people we want interested in social media. Granted, they’ve got a long way to go before the ‘get it,’ but this puts it in front of them.”

I would add that it probably puts social media in front of many of them for the first time.

Terry Boyd is a friend in the media for us. If you get a chance to meet him at some point, or you know him, be sure to thank him for turning the legacy media eye on us new media folk for a little bit. He truly is fascinated by the world we’re playing in and may even wind up coming to many of our meetings.

Congratulations are in order for Todd and Joe Fowler for representing us well. Anyone who read the article knows now that Joe is skeptical and leery of folks like me (who work at advertising agencies) but having that counterpoint is what captivated Terry so much and led to a larger piece than we expected. I’m always for balance in the discussion and even agree with Joe that marketers must learn to play by the rules in social media or they won’t be welcome.

While I’m excited to hear what our three February discussion leaders have to say about selling social media in a couple weeks, I think we’ve gone a long way to the possibility of doing so in this market with this article.

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Feb
08

SMC Louisville Featured In Business First

Posted by Jason Falls

Business First cover from 2-8-08Just a quick post to give everyone the link to our COVER STORY in today’s Business First. They want you to subscribe online to read the whole thing. The issues hit news stands today. Todd and I will try to summarize it and our thoughts as soon as we can get hold of the full copy!

Click here for the teaser on Business First’s website.

(LOOK! Our blog is on the front flippin’ page! How cool is that?)

The article was written by Terry Boyd. I can’t wait to read it! In fact, I’m going to go buy a copy right now.

And sometimes, you just have to write a little extra to ensure the graphic hanging off the bottom of the post doesn’t mess with your layout. Okay, now I’m going to buy my copy.

Posted in Media Coverage
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Jan
29

More WebProNews Video From SMC Louisville

Posted by Jason Falls

The second in what we are certain is a long list of videos WebProNews shot at our inaugural gathering last week is live. Co-Founder Todd Earwood and Mike McDonald chat about web video on this one. Thanks again to WebProNews for the visit and the publicity.

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Jan
26

WebProNews Highlights SMC Louisville

Posted by Jason Falls

WebProNews was one of the participants and media outlets at our first meeting. They’ve posted their interview with Jason Falls. Several other members of the SMC Louisville group were interviewed as well. We hope to bring you those interviews once posted as well.

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Posted in Media Coverage
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